Thanks to our friends at The Caterer, Jellybean had the delight of attending the 35th Catey Awards at the beautiful Grosvenor House on Park Lane. Our evening was spent celebrating the finest individuals from across the UK’s restaurant, hotel, foodservice and pub & bar sectors and recognising the hard work, passion and dedication that is vital to the success of our hospitality industry.

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One of the things I’ve missed most during my time away from foodservice agency; Jellybean has been the buzz of a trade show (for those of you who don’t know, I’ve recently returned for my fifth year at the fabulous agency). Yesterday morning, I slipped on my walking shoes (read: drinking boots), packed my iPad and printed off my visitor pass – I was off to Imbibe Live 2018.

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This Monday saw the 25th anniversary of the Craft Guild of Chefs Awards held at The Grosvenor House Hotel London. Coined the ‘Oscars’ of the chef world, the awards celebrate excellence across the industry. This year’s awards ceremony was particularly special as it marked a quarter century of these prestigious accolades. The night began in style with the champagne and canapés as guests circulated the Grosvenor House mezzanine level overlooking the impressive Great Room, catching-up with old friends and new. As a leading food and drink agency we were there in force with invites from both Dewberry Redpoint and client McCormick.

As ever, Jellybean Creative the leading foodservice marketing agency were there to support the awards and report back for the Jellybean blog.

The team at the Grosvenor House had the unenviable task of catering for some of the leading chefs in the country on a grand scale (quite an ask) but they did us proud with a delicious four course dinner followed by port and cheese and of course coffee and petit fours. Then it was on to the focus of the night the awards themselves…a drum roll please for the winners…

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The National Burger Awards is the a world away from the usual formal black-tie award events of the foodservice calendar. Held at The Islington Metal Works it was a smoky, boozy, bustling, celebration of burgers in all their wonder – our kind of food and drink awards. And with burgers topping the charts at lunch according to the MCA’s latest report and increasingly their already strong share of dinner, this is a trend that looks set to stay with burger concepts popping up on high streets all over the country, many of whom were represented at the awards.

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The UK pub market is valued at £22bn* and despite the current economic headwinds it is an exciting and vibrant sector. From the craft beer revolution to the proliferations of gins and outlandish cocktails there is more to today’s pubs than the humble pint.

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The coveted Caterer Product Excellence Awards recognise and celebrate the very best food, drink and equipment products in the foodservice market. As such we are always keen to gain this solid-gold endorsement for our clients’ products and of course the acclaim it brings with it. To that end we spend a great deal of time in partnership with our clients identifying the products we feel are possible award winners and drafting that all important award entry. This year we had a record six products shortlisted for the awards, quite some achievement in itself, and as Lisa Jenkins took to the stage we were crossing our fingers along with all the other nominees.

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The Arena Christmas lunch is quite frankly the official start of Christmas in the world of foodservice and this year was no exception. Held at the Landmark Hotel in Marylebone, the event kicked-off mid-morning with a talk from Peter Backman on the highs and lows of 2017 and what we might expect in the coming year. Taking us on a whistle-stop tour through the four quarters of 2017 some clear trends emerged…

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